AMAZON MARKET WATCH
See the latest sales and search trends for golf and leisure sports products on Amazon.
Selling golf and leisure sports products on Amazon? Drive more conversions and capture new customers with exclusive Jungle Scout Cobalt data on sales, pricing, and search trends. Featuring insights on brands like Titleist, Franklin Sports, Athletico, and more.
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Key Takeaways
Rise in search volume for gift-related keywords.
As searches for many top keywords decline, those including holiday gift language are on the rise. See which searches have grown more than 50% in 30 days.
Dual trends of high-performance products and declining prices.
The average price of products from leading brands like Callaway and TaylorMade has dropped. Find out if competitive pricing is driving higher purchase volume.
Growing brand opportunities in underutilized keywords.
Searches for some branded terms are up 500%+ but face low competition. Discover low-competition keywords you can target to boost share of voice.
Explore the factors at play in Amazon’s Sports & Outdoors category.
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About the Report
Methodology
Unless otherwise noted, data represents the U.S. market and reflects estimates based on a sampling of approximately 20,000 products in the specified niche. Year-over-year trends reflect the period of September 23, 2023 – September 21, 2024 compared to September 22, 2022 – September 22, 2023. 90-day trends reflect the period of June 24, 2024 – September 21, 2024, compared to February 18, 2024 – June 23, 2024. 30-day trends reflect the period of August 23, 2024 – September 21, 2024, compared to July 23, 2024 – August 22, 2024.
Using the data
We encourage you to share, reference and publish this report’s findings with attribution to “Jungle Scout Cobalt” and a link to this page.
For requests or media assets, contact [email protected].
Jungle Scout for Sellers & SMBs
Jungle Scout is the leading platform for first-time and established ecommerce sellers, supporting more than $50 billion in annual Amazon revenue. Founded in 2015 as the first Amazon product research tool, Jungle Scout today features a full suite of best-in-class business management and market intelligence solutions to help sellers jumpstart and grow their ecommerce business.
Jungle Scout for Brands & Retailers
Jungle Scout Cobalt empowers brands and retailers with a powerful suite of ecommerce tools designed to drive growth, maximize sales, and optimize digital shelf performance on Amazon. Comprehensive data analytics, built-in advertising automation, and intuitive visualizations provide straightforward answers to critical ecommerce questions, turning insights into action.
Jungle Scout Data Cloud gives big box retailers and investors access to millions of Amazon data points including sales estimates, historical search volume, share of voice, product insights, and more. Data Cloud offers needed scalability and flexibility by providing a way to get Jungle Scout’s industry-leading data, with the ability to analyze and visualize that data using the tools of their choice.