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Data & research


Article

TikTok Made Me Buy It: Exploring Amazon’s Viral TikTok Products

We’ve all heard it, and most of us are guilty of saying it – “TikTok made me buy it.”  With more than 1 billion monthly [...]
Blog

Amazon Market Watch: As consumers prioritize value, sales of cheaper products grow up to 100% more than pricier alternatives

What’s better than snagging a great deal when shopping? According to new data on Amazon price trends, not much. Across all generations and income levels, [...]
TOPIC: Data & research

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