Jungle Scout Amazon Keyword Research Tool dashboardKeyword Scout

Find the keywords that count

Instantly discover high-converting keywords for your listing and get critical insights into your competitors’ keyword strategy.

What is Keyword Scout?

See what shoppers are really searching for on Amazon with Keyword Scout. Reverse-search multiple ASINs to discover the keywords competing products are using and which keywords a product ranks for.

Smarter Keyword Insights: Organic, Paid & Amazon Badges

Our Organic vs Sponsored Keyword Summary provides a complete view of your keyword performance, including the unique ability to see which products own Amazon badges. Quickly identify strengths, uncover opportunities, and focus your SEO and advertising efforts with data-driven insights to drive growth and outpace competitors.

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Uncover high-ranking keywords

Keyword Scout pulls millions of data points to show you exact and broad keyword search volumes. Find quality keywords and reverse-search competing ASINs for organic and sponsored keyword ranking data.

View historical search volume

Analyze past keyword performance for up to two years and view monthly and quarterly trend data. Use this information to generate a full picture of a product’s seasonality and popularity over time, adjust PPC campaigns, and optimize listings.

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Explore keyword strategy among ASIN groups

Reverse-search up to 10 ASINs and compare their related organic and sponsored keywords. Use advanced filters to find the top-performing keywords for a group of competing ASINs.

Gather competitive intelligence

With Jungle Scout’s Amazon keyword research tool you can leverage competitor insights to increase your own product sales and revenue. Discover which keywords drive the most traffic for your competitors and add them to your listing. See performance keyword data like ad tracking, search volume trends, and PPC costs.

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Refine your strategy

Pinpoint the keywords that have the greatest impact on your listing and PPC advertising. Sort thousands of keywords with advanced filters — including organic and sponsored data — to develop a more refined SEO strategy and save your filter settings for future searches.

Save on your PPC campaigns

See the cost-per-click for keywords in exact, broad, and headline search ads to help you save on competitive keywords and improve your campaigns. Find low-cost keywords with rank potential and target them with inexpensive PPC campaigns.

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Do all of this and more with Jungle Scout

24/7 support from Amazon experts

Contact our knowledgeable support team with any questions you may have.

Recommended keywords

Search recommended keywords from Jungle Scout to help you find a profitable opportunity.

Export results to .CSV

Conveniently export your search results to a spreadsheet.

No keyword left behind

View all high-ranking keywords for your product as you create your next listing.

Search globally

Search any product for all Amazon marketplaces around the world.

Instant insights

Evaluate a product’s PPC campaign performance so you can improve your own campaigns.

Refine your keyword research with Jungle Scout

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